Monday, 20 October 2014

http://www.theguardian.com/technology/2014/oct/20/snapchat-messaging-app-ad-creepy-ouija
Snapchat said advertising is 'going to feel a little weird at first'.

This article is about how Snap chat have recently put in adverts in the Snap Chat adverts. This advert has put consumers in concern as the advert that comes on is a horror film which have left consumers concerned. The company did admit that they have to make money and this is the easiest way to do it by having adverts in the app as the millions that use it can see the adverts.  This was a issue and Snap Chat had to warn the consumers that the advert could scare them. 


  • The business is valued at 10bn dollars 
  • Rejected an 3 billion dollar offer from facebook 
  • 32 per cent of 18-34 year olds use snap chat 
  • over 100 million monthly active users.

In my opinion I believe that Snap chat should be able to put what they want on their stories as it's their creation and they are getting money out of it, as they offer a great service to the consumers. 



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