Fresh from adding soundtrack feature to social app, Evan Spiegel hints at more plans to merge music and messaging in the future. Evan Spiegel has hinted at plans to do more with music in his company’s popular messaging app, describing it as “a really interesting opportunity” Snapchat’s main features involve sharing photos and videos with friends that disappear either as soon as they’re viewed, or after 24 hours. However, the app has added several music features in recent months.
- They include major label Warner Music Group signing on as one of the launch partners for the app’s Snapchat Discover feature
- Snapchat also held talks with music videos service Vevo about it becoming a launch partner in Snapchat Discover, but they broke down after the two companies couldn’t agree on how to split advertising revenues from the deal.
I Think this will be A great idea for snap chat as it will make his company even more money. It will be a win win situation for both parties as they can advertise on platform which all their target market use.
No comments:
Post a Comment